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They started it up in 2011 as an alternative to the Google Play store, frankly I'm surprised that it's still going. This mainly affects their Fire devices.
https://www.amazon.com/gp/mas/appstore/android/faq
https://slashdot.org/story/25/02/20/1245240/amazon-to-shut-down-android-appstore
https://www.amazon.com/gp/mas/appstore/android/faq
https://slashdot.org/story/25/02/20/1245240/amazon-to-shut-down-android-appstore