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thewayneThey are described as being of "low therapeutic value", i.e., less effective. So basically the drug companies are trying to sucker you into brow-beating your doctor into prescribing stuff that you saw on TV - which is going to be non-generic and much more expensive - and it is likely to be less effective than other drugs on the market.
Yeah.
So what we've got here is the pharma industry KNOWING that the drug isn't very effective, but they figure that if they put a lot of money into advertising on TV and in magazines that they can shift enough units to work towards recovering costs before the doctors find out it's less effective and start saying "No, I will not prescribe that. Here are more effective alternatives for that condition."
https://arstechnica.com/science/2023/01/most-prescription-drugs-advertised-on-tv-are-of-low-benefit-study-finds/
https://science.slashdot.org/story/23/01/18/2122237/70-of-drugs-advertised-on-tv-are-of-low-therapeutic-value-study-finds
EDIT: I forgot to mention that there are only two countries IN THE WORLD that allow such advertising of drugs: the USA and New Zealand! How the Kiwis were suckered into doing this, I do not know. But as chained to corporate profits as we are, I don't think this will ever change. For me, this is one of the reasons why the mute button on the remote was invented: if I can't skip the commercial, at least I can silence it.
Yeah.
So what we've got here is the pharma industry KNOWING that the drug isn't very effective, but they figure that if they put a lot of money into advertising on TV and in magazines that they can shift enough units to work towards recovering costs before the doctors find out it's less effective and start saying "No, I will not prescribe that. Here are more effective alternatives for that condition."
https://arstechnica.com/science/2023/01/most-prescription-drugs-advertised-on-tv-are-of-low-benefit-study-finds/
https://science.slashdot.org/story/23/01/18/2122237/70-of-drugs-advertised-on-tv-are-of-low-therapeutic-value-study-finds
EDIT: I forgot to mention that there are only two countries IN THE WORLD that allow such advertising of drugs: the USA and New Zealand! How the Kiwis were suckered into doing this, I do not know. But as chained to corporate profits as we are, I don't think this will ever change. For me, this is one of the reasons why the mute button on the remote was invented: if I can't skip the commercial, at least I can silence it.
no subject
Date: 2023-02-21 09:14 pm (UTC)no subject
Date: 2023-02-24 04:55 am (UTC)He did a comedy TV show on CBS some time after Max, called Doctor Doctor. It was hilarious! I don't know if it made it through its first season before being cancelled. I've never been able to find it on DVD, I'd be shocked if someone bought the rights and is streaming it.
no subject
Date: 2023-02-24 04:16 pm (UTC)no subject
Date: 2023-03-02 09:03 pm (UTC)I was mistaken! It ran three seasons for 40 episodes! No mention on IMDB whether anyone is streaming it. https://www.imdb.com/title/tt0096566/
no subject
Date: 2023-03-02 09:41 pm (UTC)I found a streaming service that has Doctor Doctor, but only season 1. And apparently it's free, so they may have commercials. https://www.crackle.com/details/3a7616d0-4e19-4814-b350-831c4bfab826/doctor-doctor