New (to me) product: New Organic's Chai Finishing Sugar!

[thewayne]

Tuesday, my wife and I were in Las Cruces for stuff and visited Sprouts as we don't get over there very often. Cruised past a display of interesting stuff and saw this interesting product. And procured it.

it has a very interesting flavor profile, for our purposes it will probably go well in my Burmese Coconut Cake (from Milk Street) and with an icing for it. Very reminiscent of what you'd expect of a chai-blended sugar.

But the ingredients of this "chai" sugar kinda blew me away: it contains no chai!

Herein are the ingredients: organic cane sugar, organic cinnamon, organic ginger, organic cardamom, organic clove, organic black pepper, organic sunflower oil, organic allsipice.

No chai.

So it's Chai-FLAVOR Finishing Sugar!

Still, kind of a fun accessory. Too expensive as a primary cooking component, but a decent add-in.

Comments

[disneydream06]

It does seem to be missing an ingredient. :o
Hugs, Jon

[thewayne]

I was amused at the missing ingredient.  You'd think that if it were to contain ONE thing....

[disneydream06]

With all those extra ingredients, do you use it just like regular sugar?

[thewayne]

Well, its quantity and price is like a regular spice, i.e. small and expensive.  So you wouldn't use it like in a cookie recipe that calls for a cup of sugar.  You'd need more than one bottle, it'd cost like almost $20, and it would overpower the cookie.  You need to be subtle with it.  So I'm thinking using a tablespoon in an icing, something like that.

[disneydream06]

Never heard of anything like it before. :o

[gingeriana]

well, pumpkin spice does not contain any pumpkin, usually :)
sounds like smth like that

[thewayne]

This is quite true. And I still hate the smell of it! Mainly because it's used to overpowering extremes and I have a sensitivity to it.

[kaishin108]

Ahh yes, all the ingredients of chai tea, how interesting! What a fun add in.

[felisdemens]

I mean, you could add a bit of powdered black tea leaves...?