thewayne: (Default)
[personal profile] thewayne
It was for the Visa Check Card, the one from Bank of America (IIRC) where your change is put into a savings account. They showed a card being swiped through a reader, it was one of those cards that have a photo on it. The photo was oriented so that you could see it properly. The problem is that the magnetic stripe is at the top of the card, thus the card was swiped through the reader upside down and would not have been read.

Date: 2007-01-18 04:31 am (UTC)
From: [identity profile] magic-rat.livejournal.com
I think that was intentional. Commercials pander to the lowest common denominator (IQ wise), and showing the bank card being used properly would not have made it as obvious (since it would be upside down) that it was a bank card. Not all use of subliminals in commercials involve blurry images on ice cubes.

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